Click here if you'd prefer to watch on YouTube:
https://youtu.be/QWSKqabY-9c?si=QlgSJYixpv-AXCMt
In today's episode, we discuss the importance of building a strong brand, using Durex condoms as a case study. In 1976, Durex sponsored a Formula 1 racecar to build brand awareness, a strategy that proved effective.
I dive into the 9 benefits of building a personal brand, including Marketing ROI, Premium Pricing, Increased Opportunities, Protection Against Competition, etc.
Building a strong brand is crucial for long-term success and resilience against competition.
Let’s Connect on Social Media:
Weekly Letters on Substack: https://landonpoburan.substack.com/
YouTube: https://youtube.com/@landonpoburan
TikTok: https://www.tiktok.com/@landonpoburan
Instagram: https://www.instagram.com/landonpoburan/
Inquiries? Visit My Website:
https://landonp.com/
Or, DM me anywhere I post.
Writer, Podcaster & Digital Marketing Consultant.
Click here if you'd prefer to watch on YouTube:
https://youtu.be/QWSKqabY-9c?si=QlgSJYixpv-AXCMt
In today's episode, we discuss the importance of building a strong brand, using Durex condoms as a case study. In 1976, Durex sponsored a Formula 1 racecar to build brand awareness, a strategy that proved effective.
I dive into the 9 benefits of building a personal brand, including Marketing ROI, Premium Pricing, Increased Opportunities, Protection Against Competition, etc.
Building a strong brand is crucial for long-term success and resilience against competition.
Let’s Connect on Social Media:
Weekly Letters on Substack: https://landonpoburan.substack.com/
YouTube: https://youtube.com/@landonpoburan
TikTok: https://www.tiktok.com/@landonpoburan
Instagram: https://www.instagram.com/landonpoburan/
Inquiries? Visit My Website:
https://landonp.com/
Or, DM me anywhere I post.
Writer, Podcaster & Digital Marketing Consultant.